How should your business use social media?

We were recently involved in Media140, which is a series of global events, to explore the impact of  ‘The Future of Real-Time Brands, Advertising and Media Communications.

One of the many panel discussions was on the topic  “Who is your brand? “This panel was moderated by Gordon MacMillan, Haymarket and we thought we would share coverage of this panel discussion with you as it is very pertinent for Small & Medium sized business owners.  

Panellists:
Will McInnes, NixonMcInness
Candice Kuss, Hill & Knowlton
Ruth Mortimer, Marketing Week
Drew Benvie, 33 Digital
Richard Baker, Virgin Trains 

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