When you’re throwing a multitude of blades from velvet sheaths at the media, you don’t want to be in any way predictable in your approach.
Category: Scaling Up Your Solo Business
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Multitude of daggers from velvet sheaths are thrown at media to build personal profile
All CEO’s, Founders or Chairmen that get the concept of using their image to promote their business interests get their comms people to regularly push themselves onto TV, onto radio, into newspapers and magazines so they essentially become the personification of the business.
Five ways Modern Multi Factor Authentication (MFA) secures businesses
Personal data held by businesses is increasingly valuable, ensure yours is safe with MFA
How to choose an SEO-friendly domain name
As well as finding a domain that suits your brand, and speaks to the purpose of your site, you’ll need to think about how it could impact your SEO performance.
How SMEs can utilise payment tech to stay profitable
Nick Horne discusses why retailers should prioritise innovative thinking in the payments sphere to combat the cost of living crisis
The dividing wall between social and traditional media is fast coming down – Love or hate social media, ignore it at your peril
Whether you go into it kicking and screaming, the elephant in the room of any robust media profile, is, dare I say it, social media.
National Insurance Contributions reversal – what can employers do now?
With the reversal of the 1.25% rise in National Insurance Contributions happening on the 6th of November, employers across the nation have an opportunity to attract and retain talent and must ensure that they are fully prepared for the change.
Burnout Britain: How UK employers can recognise the signs & symptoms of burnout
People no longer want the archaic working model, and they’re actively looking for roles where workplace wellbeing is prioritised and more flexibility exists because they’re putting their mental health first.
PR advice: Seeding a story is equally important to news reaction
The equal and opposite action of reacting to trending news and then coat tail riding the story of the day with your expert opinions – is the seeded or placed story. This is where you set your own news agenda in the form of a bespoke narrative.
Investing in a start-up? James Sanders from London Diamonds on what you need to know
James Sanders from London diamonds is an early-stage investor in start-ups across a number of sectors. His interests lie primarily within AI, technology, gold, art, property and, of course, diamonds.
Inheritance Tax Receipts reach £2.9 billion over four months from April to August 2022, up £300M
HMRC raised £2.9 billion in inheritance tax receipts between April and the end of August 2022, according to new figures released today. This is a £300 million increase from the same period the year before.
Time to pause and reflect upon greatest personal brand of them all, Her Majesty The Queen
This week we must pause and reflect upon the death of the greatest personal brand of them all, Her Majesty Queen Elizabeth II.
The single-minded proposition for your media persona isn’t as single minded as you think
The one-line single minded proposition is your ticket to drive on the media motorway.
Is personalised marketing the key to business growth?
Consumers see thousands of marketing messages and adverts every single day. For businesses and marketers this poses a difficult problem, how can they reach their audience when they’re audience is bombarded with so many messages?
Top tips on well being, mental health and remote working
Ryan Bridgman, Sales Director UKIE, North America, Benelux and Global Programmatic Solutions at Jobrapido – the world’s largest job search engine – provides business owners and senior management with some top tips to ensure the wellbeing of remote workers.
