Often mistakenly associated only with negative publicity, reputation management should be a key part in every company’s communication and marketing strategy.
Category: Marketing for Freelancers
Build your personal brand and grow your business with marketing strategies, social media tools and low-cost promotion ideas.
Handling the London Waterloo rush hour on Twitter
It was 15:30 on a Wednesday, and a man was threatening to throw himself off a bridge and into the path of an oncoming train. As emergency services tried to talk him to safety, which they did, Allison Dunn was left with a different problem – the rush hour.
A helping hand offered for unemployed youth looking to enter sales careers
Sandler Training is offering support to fifty 18-24 year olds that want to start career in sales
Social media vs customer service
British businesses getting to grips with social media are only dealing with the “tip of the iceberg” according to a study comparing brands and consumers’ digital interaction.
10 Things You Should never Tweet
Whilst it is important to show a human element to your Twitter followers there are some tweets that can kill your social media goodwill with customers, 140 characters at a time.
HP announces Smart Business Awards for UK’s Emerging Businesses
HP has announced the first HP Smart Business Awards as part of its commitment to support small and mid sized business innovation and growth in the UK.
The 2012 Smarta 100 competition launched
Our friends at Smarta have launched the 2012 Smarta 100 competition in their bid to find the best 100 small companies in the UK.
Facebook launches Business Boost programme to help SMEs thrive
A series of initiatives for British businesses has been launched by Facebook today, including a flagship advertising credits programme to help small businesses reach potential new customers.
Doing business on the golf course especially if you are a woman
Should you worry about beating a male customer at golf and upsetting them? Certainly not says Janette Withey
Nationwide competition launches to support UK sales industry
National Sales Awards in partnership with Huthwaite International launches a nationwide competition asking sales professionals to share their top sales tips, for the chance to win £1,000.
How the websites of insolvent businesses could be a step up on the online ladder
Although the number of retailers going into administration has fallen since 2008, there is still a steady stream of established names disappearing from the high street. But is there life in the domain names past death? Alex Wares, managing director at search marketing agency Mediarun explains
Why generic keyword domain names are so valuable to your business marketing
Some companies are sitting on the sidelines, sticking to their outdated traditional marketing strategies, other companies are quickly gobbling up all the best generic domain names related to their products, services, and locations. Here we explain the power of keyword domains and the role they can play in strategic marketing.
Get your company logo on the Vodafone Mclaren Mercedes F1 cars
Vodafone UK is offering one small to medium size business customer the chance to win its own piece of F1 glory and the chance to put your brand in front of a global television audience.
Direct Selling Association announces 2012 awards shortlist
The Direct Selling Association (DSA) has announced the finalists for its annual Industry Awards which celebrate the best direct selling companies and individuals in the UK.
UK businesses shying away from social media
Employees twice as likely to use social media to leave their job than to collaborate with colleagues
