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Why staff cuts don’t have to be the answer

A recent survey from the Chartered Institute of Personnel and Development showed that two-thirds of companies believe they will have to cut jobs if the economy does not improve over the next 12 months. However, as most businesses are acutely aware, while reducing the payroll may be necessary, there can be negative ramifications; for example skills shortages, impact upon resourcing, damage to morale and so on.

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Five Questions Every Sales & Marketing Director Must Answer

If sales are slow, or the uptake on a new product or service is not as good as expected, it is not always easy to discern where the problems are. One area in which you need to be sure, is that the Sales and Marketing strategy is right. Here Grant Leboff, principal of The Intelligent Sales Club, suggests that unsatisfactory answer to any of these questions may indicate where the issues lie.

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Steps to creating world class beaters in Business

Strategist Richard Bosworth facilitates What If Forums for SME owner managed and family run businesses talks about creating a team of stars. In the same way that outperforming Olympic teams – in which both the leading and supporting players are synchronised and focused on the end goal – businesses who create High Performance Units (HPUs) are more likely to emerge triumphant in today’s fiercely competitive and turbulent climate.

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Top tips for internet entrepreneurs

Starting up an internet business takes a lot of planning, preparation, research and thought and needs to be a carefully considered decision, it’s a bit like marriage – not something to be rushed in to. Here, Olivier Chameyrat, managing director of Pixmania-PRO.com, one of Europe’s leading online B2B retailers lists his top tips that all budding online entrepreneurs should consider before anything else.